Chip giant seeks to regain stranglehold on processor market

Intel will start shipping its Xeon dual-core processors later this week as it seeks to fight off a sustained challenge from rival processor maker AMD.

The server processors, originally created under the working title Woodcrest, are designed to give faster performance while using less power.

The Xeon 5100 series offers as much as a 135 per cent boost in performance and uses 40 per cent less power, Intel claimed.

AMD’s market share has been creeping up as its range of dual-processor chips outperformed Intel’s products.

Despite those gains AMD still only sells a quarter of the desktop PC processors and a ninth of the laptop chips that Intel sells.

However, Kirk Skaugen, general manager of Intel’s server platforms group, admitted that his company had lost some of its US market share to AMD over the past year.

Skaugen said that Intel’s re-focus on high performance computing with the new Xeon products would help it win back that lost share.

Intel named more than 150 companies planning to use the Xeon 5100 series of chips in their products, including Hitachi, Dell, IBM, Lenovo and Fujitsu.

source: www.vnunet.com

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